Indonesia’s Ministry of Tourism and Creative Economy is socializing the improvement of resilience and competitiveness to encourage businesses’ revival after being hit by the COVID-19 pandemic.
To achieve the goal, the Ministry has created programs that focus on “4 AS” principles: namely Kerja KerAS (hard-working), CerdAS (smart working), TuntAS (thorough), and IkhlAS (sincere). The ministry is optimistic that the 4 AS will be core values for the tourism and creative industries to rebuild their businesses and revive the national economy.

Indonesia’s Ministry of Tourism and Creative Economy is socializing the improvement of resilience and competitiveness to encourage businesses’ revival after being hit by the COVID-19 pandemic.
To achieve the goal, the Ministry has created programs that focus on “4 AS” principles: namely Kerja KerAS (hard-working), CerdAS (smart working), TuntAS (thorough), and IkhlAS (sincere). The ministry is optimistic that the 4 AS will be core values for the tourism and creative industries to rebuild their businesses and revive the national economy.

Indonesia’s Ministry of Tourism and Creative Economy is socializing the improvement of resilience and competitiveness to encourage businesses’ revival after being hit by the COVID-19 pandemic.
To achieve the goal, the Ministry has created programs that focus on “4 AS” principles: namely Kerja KerAS (hard-working), CerdAS (smart working), TuntAS (thorough), and IkhlAS (sincere). The ministry is optimistic that the 4 AS will be core values for the tourism and creative industries to rebuild their businesses and revive the national economy.

Indonesia’s Ministry of Tourism and Creative Economy is socializing the improvement of resilience and competitiveness to encourage businesses’ revival after being hit by the COVID-19 pandemic.
To achieve the goal, the Ministry has created programs that focus on “4 AS” principles: namely Kerja KerAS (hard-working), CerdAS (smart working), TuntAS (thorough), and IkhlAS (sincere). The ministry is optimistic that the 4 AS will be core values for the tourism and creative industries to rebuild their businesses and revive the national economy.


